Twitter Tips & Tricks 2020.
Use our highly-advanced targeting features to narrow in on the audience you want to reach. You can filter by demographic and audience features, including follower look-alikes targeting, event targeting, interest and conversation targeting, re-engager targeting, or create your own tailored audience list. View our campaign targeting page for a full list of our targeting options.
Twitter Ads serve to users by competing in an auction. You get to decide how much you pay for each billable action. During the campaign setup, we’ll recommend a bid based on the targeting parameters you’ve selected. Learn more about our auction system and bidding details.
The price of Twitter Ads is up to you; there’s no minimum campaign spend. You choose a daily budget for your ads during the campaign setup, and we will never go over this amount. Set up your campaign dates and budget now.
Make sure to use strong media in your Tweets, such as visually-engaging photos and videos. Have 3-5 creative options in rotation at any given time for variety and to learn what your audience best responds to. Videos between 6-15 seconds long with captions and prominent branding perform best.
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